Nintendo Direct September 2025:Nintendo enthusiasts have a big day to look forward to this week as Nintendo has officially announced a Nintendo Direct broadcast scheduled for Friday, September 12, 2025. This special showcase is set to begin at 6 AM PST / 9 AM ET / 2 PM BST and will last for approximately one hour. The timing is significant, as it is just one day before the 40th anniversary of the iconic Super Mario Bros. series, a milestone eagerly awaited by fans around the world.
A Look Back at Previous Anniversary Events

To appreciate the anticipation surrounding this Direct, it’s helpful to revisit past anniversary events for the Mario franchise. Five years ago, Nintendo marked the 35th anniversary of Super Mario with a memorable Direct that featured several exciting announcements. Highlights included the launch of “Super Mario 3D World: Bowser’s Fury,” a fresh twist on the beloved 3D platforming series, and the limited release of the “Super Mario 3D All-Stars” collection, which made classic Mario titles available on the Nintendo Switch platform.
In addition, the 35th anniversary event included unique offerings such as “Mario Kart Live: Home Circuit,” which combined physical RC cars with virtual racing gameplay, and a new iteration of the classic “Super Mario Bros. Game & Watch” handheld. These thoughtful retro and new content celebrations delighted fans and set a high bar for anniversary festivities.
What to Expect This Year?
Given the 40th anniversary’s significance, speculation and excitement are building over what Nintendo has in store. Fans are hopeful for a few potential highlights:
A New 3D Mario Platformer: With widespread anticipation for the Nintendo Switch 2’s launch approaching, many expect Nintendo to unveil a brand-new 3D Mario title designed to showcase the capabilities of the next-generation hardware.
Mario Kart DLC: Updates or expansions to Mario Kart remain a fan favorite, and the timing could be perfect for Nintendo to announce new tracks, vehicles, or characters to keep the racing series fresh and engaging.
Super Mario Bros. Movie Sequel Tease: The critically and commercially successful Super Mario Bros. Movie, released in 2023, has set up expectations for a sequel. An official sneak peek or announcement for the movie’s scheduled 2026 sequel could captivate both gamers and moviegoers alike.
While Nintendo remains tight-lipped about the specifics, this event represents an exciting opportunity to celebrate decades of gaming history and look ahead to what the future holds for one of the most beloved franchises in video game history.
The Importance of Nintendo Directs
Nintendo Directs have revolutionized how the gaming community receives news. Bypassing traditional media channels, these digital showcases provide Nintendo with a direct communication line to its global audience. For fans,
Nintendo Directs generate a shared experience of discovery,
excitement, and sometimes surprise,
making them a cornerstone of modern gaming culture.
As the countdown begins to the Nintendo Direct on September 12, 2025,
anticipation is building for a celebration worthy of the Super Mario Bros. 40th anniversary.
Whether unveiling new games, nostalgic re-releases, exciting collaborations, or movie news,
this event promises to delight fans and energize the global gaming community.